We had the pleasure of covering Riley’s Mother’s Point Loma backyard wedding last summer and that’s where we met Joe and Riley. With both of them having a sailing background, it just made sense to take their pictures at the San Diego Yacht Club! Riley’s little girl, Whitney even got to join in on the fun:) Joe is such a great father figure to Whitney, you wouldn’t even know they aren’t blood. We adore these three so much. We think you will too!
Any basic marketing/branding class will tell you that one of the most important things you can do as a business owner is to define your “ideal” client. You’re supposed to get really specific in order to better market yourself or your product and attract the right buyer. What music do they listen to? Where do they shop? What do they do for fun? How much money do they make? What brand of toilet paper do they use? (Okay, maybe not THAT specific, but you get… Read More »